iHeartRadio and Charlamagne Tha God Celebrated Black Excellence and Creative Artistry in Podcasting During The 2024 Black Effect Podcast Festival聽
Hosted by comedians Pretty Vee and B-Daht, the event featured live tapings of popular shows, thoughtful panel discussions with leading content creators and media executives, and fun fan activations
Special guests included Charlamagne Tha God, Jess Hilarious, T.I., Daymond John, Devi Brown, Dr. Joy Harden Bradford, Lex P and Drea, DJ Loui Vee, WeezyWTF and Mandii B, Wallo267 and Gillie Da King, Will Lucas, Ferrari Simmons, Byron Turner and Octavia March and more
NEW YORK AND ATLANTA 鈥 April 29, 2024 鈥 On Saturday, April 27, iHeartRadio and Charlamagne Tha God celebrated The 2024 Black Effect Podcast Festival at Pullman Yards in Atlanta, GA held to highlight, uplift and amplify Black voices in the podcast industry. For the second year in a row, the festival brought together podcast fans and The Black Effect Podcast Network鈥檚 top talent for a day of live podcast recordings from network鈥檚 most popular shows including 鈥淐arefully Reckless with Jess Hilarious,鈥 鈥淲HOREible Decisions,鈥 鈥淏lack Tech, Green Money鈥 and 鈥淒eeply Well with Devi Brown鈥 featuring special guests John Hope Bryant and Dr. Joy Harden-Bradford.
The festival also featured special live recordings of hit shows 鈥淧our Minds,鈥 鈥淭he Baller Alert Show" and guests Wallo267 and Gillie Da King. Additionally, the event delivered two thought provoking and informative panel discussions: 鈥淧odcasting 102: Money and Marketing鈥 and 鈥淐ontent Authenticity x Brand Partnerships.鈥
2024 Black Effect Podcast Festival highlights include:
- Hosts B Daht and Pretty Vee opened the show with a warm welcome to podcast fans.
- Lex P and Drea took the stage for a special live recording of 鈥淧our Minds鈥 where they discussed dating in 2024 and financial requirements in a relationship.
- Will Lucas, Daymond John, John Hope Bryant - philanthropist and host of Black Effect鈥檚 鈥淢oney & Wealth,鈥 and Ashaunna Ayars - founder of The Ayars Agency, participated in the 鈥淧odcasting 102: Money and Marketing Panel鈥 moderated by Denise Bennett, Vice President of Brand Strategy for 茄子污污视频. The group discussed creative ways to grow and monetize podcasts. Daymond John shared gems on the importance of tapping into your skillset, bartering and trading.
- T.I. made a surprise appearance during a live recording of 鈥淭he Baller Alert Show鈥 hosted by Ferrari Simmons, Byron Turner and Octavia March. The hosts spoke to T.I. about several topics including his first major purchase after rising to stardom and the secret to a long, successful marriage.
- Devi Brown took the stage for a special live recording of 鈥淒eeply Well鈥 with guests Dr. Joy Harden Bradford, host of 鈥淭herapy for Black Girls鈥 and John Hope Bryant. Brown helped fans level their chakras with a live meditation and breathing exercise and John Hope Bryant talked about recognizing the differences between thriving, surviving and winning.
- Nissan鈥檚 head of multicultural marketing Lanae Williamson and HBCU Scholars Amber McKnight, Folusho Adeyemi and Nyla McPherson participated in the 鈥淣issan Thrill of the Possibility Summit Panel鈥 moderated by Charlamagne Tha God. The group discussed their experience at The 2023 Thrill of Possibility Summit sponsored by Nissan and the value of attending HBCUs including a sense of community, mentorship opportunities and one-of-a-kind, rich cultural experiences that can contribute to academic and career success.
- Will Lucas invited Cliff Worley, head of growth marketing for Kapor Capital, onstage for a live taping of 鈥淏lack Tech, Green Money鈥 to discuss artificial intelligence and how content creators can leverage new technology to develop businesses and grow their brands.
- Mandii B, host of 鈥淲HOREible Decisions,鈥 Norm Steele, host of 鈥淕angster Chronicles,鈥 Jelanii Reed, marketing executive, and Glasses Malone, host of 鈥淣o Ceilings,鈥 participated in the 鈥淐ontent Authenticity x Brand Partnerships Panel鈥 moderated by Tamika Campbell, Manager of Diversity and Inclusion for iHeartPodcasts. The group discussed the importance of maintaining their authenticity when engaging with brands for partnership opportunities. Mandii B shared how being vulnerable helped her followers find her and Jelanii Reed offered advice regarding ways up-and-coming content creators and podcasters can engage with major brands without sacrificing their authentic voice.
- During a special live recording of 鈥淐arefully Reckless,鈥 podcast host and comedian Jess Hilarious helped out some audience members with their 鈥渕ess鈥 in a jungle green jumpsuit that showed off her glowing baby bump.
- Philly duo Gillie Da King and Wallo267 hyped up the crowd by playing a comical game of "Do you know each other?" with couples and besties, which caused hysterical chaos.
- Mandii B and WeezyWTF closed the show with a special live recording of 鈥淲HOREible Decisions.鈥 The hosts began their live show with a stunning aerialist who performed some eye-popping moves in an elevated hoop on stage. Afterward, Weezy and Mandii kept the party going by rallying up some fans for a twerk-off and teaching the audience the "kinky ABC's."
Festival sponsors AT&T, Nissan and State Farm provided family fan activations including The Trap Nerds Grand Prix Showdown Gaming Tournament presented by AT&T Dream in Black, where contestants competed for the fastest Mario Kart time. Dre and Exavier from 鈥淭he Trap Nerds鈥 interacted and played video games with the guests during the tournament and presented the championship belt to the Grand Prix Showdown winner. And, for the second year in a row, aspiring creators had the opportunity to pitch their podcast ideas to Black Effect Network executives at the Pitch Your Podcast booth presented by Nissan. Additionally, State Farm was onsite handing out branded festival bucket hats and provided informational signage and a festival photo spot for attendees.
For more information about The Black Effect Podcast Festival, click
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Credit: Getty Images for 茄子污污视频 and The Black Effect Podcast Network
About The Black Effect Podcast Network
The is a transformative network founded by renowned cultural architect, executive producer, bestselling author, and media mogul Charlamagne Tha God. In a historic joint venture with the world鈥檚 number one commercial podcast publisher, 茄子污污视频, Charlamagne and 茄子污污视频 created the groundbreaking first-ever Black Effect Podcast Network, celebrating the most important Black culture-shapers on the planet鈥攊n education, politics, entertainment, sports and pop culture. The Black Effect Podcast Network gives rise to emerging and established content creators and storytellers whose perspective and creative vision have been marginalized and overlooked while serving an audience that has been underserved. The Black Effect Podcast Network helps its partners define their place in podcast culture through influence, ideas, and experiences that engage, inspire, inform and empower.