iHeartRadio Introduces Local News, Traffic and Weather "Add-Ins" to its Custom Stations
听
鈥淎dd-Ins鈥 To Offer Users More Convenience and Control Over Their Personalized iHeartRadio Listening Experience
听
AUSTIN, TEXAS 鈥 March 11, 2013 鈥 iHeartRadio, Clear Channel鈥檚 all-in-one digital radio service, today announced Add-Ins, a new feature of its Custom Stations, which will offer users more convenience and control over their personalized digital listening experience.听 Beginning today, the new 鈥淎dd-Ins鈥 feature will enable iHeartRadio listeners to insert short local news, weather and traffic updates into their Custom Stations when listening online.
听
iHeartRadio, which provides instant access to more than 1,500 of the nation鈥檚 most popular live broadcast and digital-only radio stations from across the country, plus Custom Stations inspired by favorite artists and songs, will now offer a geo-targeted news and information听 experience.听 鈥淎dd-Ins鈥 brings another level of personalization to listeners鈥 Custom Stations by allowing users to add local news, traffic and/or weather via regular updates into the listening experience. This new feature will leverage Clear Channel's extensive national network of more than 850 stations in 150 markets and utilize its unmatched radio resources to provide listeners with a custom experience they can't find anywhere else.听听 iHeartRadio's ability to utilize Clear Channel's broadcast resources allows users to receive localized information based on their current location or choose to receive updates from hundreds of markets across the country while listening to the music they love.听 Once enabled in Account Settings, 鈥淎dd-Ins鈥 will automatically pinpoint the listener鈥檚 location -- or users can set an alternate location by entering a zip code under the manual 鈥淎dd-Ins鈥 settings.
听
鈥淐lear Channel鈥檚 best-in-class infrastructure and local content resources now allow iHeartRadio users to get timely local updates in a way no other digital radio service can replicate,鈥 said Brian Lakamp, President of Digital, Clear Channel Media and Entertainment.听 鈥淲ith iHeartRadio鈥檚 new 鈥楢dd-Ins鈥 feature, listeners can choose to stay connected to their hometown, get easy updates on their work commute and know whether or not they should take an umbrella when they leave the house.鈥
听
Add-Ins is now available on , with iPhone, Android and other platforms coming soon.
听
iHeartRadio is the fastest digital service to reach 20 million registered users in internet history 鈥 and registered users are only a percentage of iHeartRadio鈥檚 overall listeners, since registration is only required for the Custom Station feature. iHeartRadio continues to be the No. 1 digital radio service and also includes a number of other groups such as Univision, Cumulus, Greater Media stations, WNYC, EMF鈥檚 Contemporary Christian Air1 and KLove stations, college radio, Cox, Emmis, Salem and others.听 The iHeartRadio app is available across all major platforms including web, mobile, tablets, automotive, television and gaming devices.听 Visit iHeartRadio.com for the complete list of app availability.