Paris Hilton and 茄子污污视频 Partner to Launch An Innovative, First-of-its-Kind Slate of iHeartRadio Original Podcasts and 鈥楶odPosts鈥
The podcast partnership will merge social media and podcasting, delivering a series of original 鈥淧odPosts鈥 including Hilton鈥檚 exclusive show 鈥淭his is Paris,鈥 featuring candid conversations with influential guests across beauty, fashion, wellness, entrepreneurialism and more.
NEW YORK 鈥 February 4, 2021 鈥 iHeartRadio, the No. 1 podcast publisher globally according to , today announced a new partnership with Paris Hilton to produce an innovative slate of iHeartRadio Original Podcasts as well as a series of PodPosts, a new format that merges social media into voice, and podcasting into a social environment. The short form audio clips known as 鈥淧odPosts鈥 will publish in podcast feeds, offering listeners an audio experience that feels more like social media in its tone and delivery.
The new series will launch February 22 with the 鈥溾 podcast hosted by Hilton herself, which puts her own creative spin on the podcast format鈥攔eleasing a blend of both playful, emotional and authentic scripted, scheduled episodes as well as spontaneous, shorter 鈥渟ocial鈥 audio episodes each week between segments. This unique audio format will entertain audiences with content that includes candid interviews with influential and inspiring guests around the globe, discussing topics such as beauty, wellness, fashion, pop culture, travel, entrepreneurship, relationships and more.
In between those longer episodes, social audio episodes will be posted multiple times each week, and will include Paris interacting with fans, sharing beauty advice, offering motivational and lifestyle tips and answering voicemails 鈥 experimenting with the podcast medium by using it more like a social media platform.
鈥淎udio is a medium that has no boundaries, and I am excited to partner with 茄子污污视频 to bring my series and many others to such a diverse audience,鈥 said Paris Hilton. 鈥淭hey bring the creative platform and scale to help me further connect with millions of fans across the world.
In addition to "This is Paris" series, and in collaboration with 茄子污污视频 and Paris's newly launched audio company, London Audio, Paris Hilton and Bruce Gersh will produce six additional podcasts for the iHeartRadio Podcast Network over the next three years.
鈥淧aris is one of the original innovators in what has come to be called 鈥榠nfluencer content,鈥 and has genuinely new, edgy ideas on how to bring that style and perspective to the podcast medium,鈥 said Conal Byrne, President of the iHeartPodcast Network. 鈥淭hat starts with treating her own soon-to-launch podcast more like a social media feed 鈥 with lots of short-form audio 鈥榩osts,鈥 along with regularly scheduled interviews, too. This is going to be a different kind of podcast 鈥 the next evolution of both social media and podcasting, and we鈥檙e thrilled to be able to partner with her on it.鈥
鈥溾 will be distributed by the iHeartPodcast Network, which is home to more than 750 original podcasts with over 253 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime鈥攁nd everything in between鈥攎aking iHeartRadio the largest publisher of podcast content in the world.
About Paris Hilton
One of today鈥檚 most recognizable entrepreneurs and international influencers, Paris Hilton is a pioneer in reality television and an innovator in social media and celebrity branding.
Since starring in 鈥淭he Simple Life,鈥 Hilton has built a global empire as an influencer, DJ, designer, recording artist, philanthropist, host, actress, model and author. In 2006, she created Paris Hilton Entertainment, a multi-billion-dollar company consisting of 45 branded stores and 19 product lines, which have surpassed over $4 billion in revenue. In 2001, Variety declared Paris Hilton as a 鈥淏illion Dollar Entrepreneur鈥 in recognition of her successful business and global brand, and she has launched 27 fragrances globally and has won numerous accolades including, the 2019 Best Mass Fragrance Award from WWD for her perfume fragrance 鈥淓lectrify鈥.
Hilton recently debuted 鈥淭his Is Paris,鈥 her critically acclaimed YouTube Originals documentary on her life, which has garnered nearly 20 million views to date. The documentary follows her success as a business woman, but takes an unexpected and highly personal turn as she reveals, for the first time, the abuses she suffered as a teenager at schools in the Troubled Teen Industry. Since it debuted, Paris has used her voice and dedicated her platform and resources to supporting Breaking Code Silence, the organization created to affect change in the industry, and eradicate the abuse of children in systemically abusive institutions.
Recently, she was accepted to RISE Justice Labs, the world鈥檚 first civil rights accelerator to continue her advocacy work around the Troubled Teen Industry. Her documentary served as the catalyst for organizing events to generate awareness and support, from the peaceful protest she organized in Provo, Utah attended by hundreds of survivors to her Change.org petition with 185,000 signatures to widespread national media coverage.
Always attuned to emerging trends and opportunities, Hilton continues to expand Paris Hilton Entertainment into a leading global integrated media and product company, leveraging digital, audio, television, and social, while using her platform to inspire, empower and create lasting positive impact. As an investor, Hilton is committed to supporting and investing in the next generation of entrepreneurs positively impacting the world at companies such as Daily Harvest, R3SET, Good Catch, Zen Water, Podz, and many more.
Philanthropy is an important part of Hilton鈥檚 life and she frequently works with the Children鈥檚 Hospital in LA, as well as various orphanages and hospitals overseas. She has been passionately involved with numerous philanthropic organizations, including Starlight Children鈥檚 Foundation, American Humane Association, the Nancy Davis Foundation and the Race to Erase MS, and most recently The Sasha Project LA, among others.