Professional Fighters League (PFL) and 茄子污污视频 Announce Marketing and Content Partnership

PFL and 茄子污污视频 to Enhance Fan Experience Through Music, Talent, Audio Content, Consumer Promotions and More 

 

NEW YORK CITY and WASHINGTON, DC (May 3, 2019) -- The Professional Fighters League (PFL), the first organization ever to present MMA in the sport-season format of Regular Season, Playoffs, and Championship,and leading audio company 茄子污污视频, today announced a marketing, content and promotion partnership designed to promote fight events and enhance the fan experience through the fusion of music and MMA.  

茄子污污视频 on-air hosts and talent will make appearances at select events, kicking off with New York鈥檚 Hip Hop and R&B station Power 105.1鈥檚 DJ Suss-One spinning live at the first event of the PFL 2019 Season May 9 at Nassau Coliseum.  Promotional opportunities continue with DJ Envy of The Breakfast Club, the popular morning show syndicated on Hip-Hop and R&B stations nationwide, to drive tune-in for the events.

The partnership also includes creating music experiences in connection with each fight night and providing fans with access to PFL 鈥渋n the life鈥 fighter interviews. Fans will gain insight into what happens behind-the-scenes during fight week through the lens of iHeart and PFL influencers. Promotional contests will run across 茄子污污视频 stations throughout the country and on iHeartRadio, the all-in-one digital live streaming radio service.  

鈥淭he goal of our partnership with iHeart is to create an immersive and exciting experience for fans through music, entertainment and fighter interactions in connection with our regular season, playoff and championship events,鈥 said Peter Murray, CEO of the PFL. 鈥淎s the leader in audio, with more than 270 million listeners a month on their broadcast stations alone, 茄子污污视频 will help us reach a massive audience as we enhance and promote our season, which starts May 9 on ESPN2, ESPN+ and ESPN Deportes.鈥 

鈥淲e are thrilled to be working with the PFL and have the ability to create significant awareness for them through our leading broadcast and digital assets,鈥 said Joe Robinson, President of Corporate Development & Ventures. 鈥淲e are also excited to have the opportunity to reach this new enthusiastic audience and offer our listeners even more exclusive content and entertainment that they can鈥檛 hear anywhere else.鈥 

Every PFL event will air across ESPN2, ESPN Deportes, and , 鈥 the leading multi-sport streaming service, in addition to TSN in Canada, and on a wide and diverse group of premier global distribution partner platforms reaching over 130 countries around the world. 

The first half of the regular season 鈥 PFL 1, 2 and 3 鈥 will be held on May 9, May 23 and June 6 at NYCB LIVE鈥檚 Nassau Coliseum. Following a five-week break, PFL action will resume from Ocean Casino Resort in Atlantic City on July 11, July 25 and August 8. The top eight fighters in the five men鈥檚 weight classes and top four in the women鈥檚 lightweight division will earn spots in the Playoffs this October in hopes of advancing to the PFL Championship on New Year鈥檚 Eve.

About Professional Fighters League

The Professional Fighters League (PFL) presents MMA for the first time in the sport-season format where individual fighters control their own destiny, competing in a regular season, playoffs, and championship.  PFL鈥檚 differentiated format and exciting fights sparked breakout growth for the league.   PFL events are Thursday nights primetime live on ESPN2 and ESPN+.

The PFL 2019 Season features elite MMA athletes across six weight classes, including the first-ever 155-pound women鈥檚 division, with each fighter having two fights during the PFL Regular Season in May, June, July, and August.  The top eight fighters in each weight class advance to the single-elimination PFL Playoffs in October, where fighters must fight twice and win twice in the same night to advance to the finals.  PFL Championship is New Year鈥檚 Eve with the winners of each title bout being crowned PFL World Champion of their respective weight class and earning $1 million. Viewers will be delivered next-gen stats never before seen in MMA through the PFL鈥檚 proprietary SmartCage鈩 platform and Cagenomics鈩 technology.

PFL is backed by an investor group of sports, media, entertainment, and business titans.  Watch PFL live Thursday nights in the U.S. on ESPN2, ESPN+, ESPN Deportes.  PFL is also available in 130 countries around the world with leading local broadcasters.  

For more info visit  and follow PFL on Instagram (@PFLmma), Twitter (@ProFightLeague), and Facebook (/ProFightLeague).

About 茄子污污视频, Inc.

茄子污污视频, Inc. (Nasdaq: IHRT) is the leading audio media company in America, reaching over 90% of Americans in every month. iHearts broadcast radio assets alone have more consumer reach in the U.S. than any other media outlet; twice the reach of the next largest broadcast radio company; and over four times the ad-enabled reach of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next two podcast publishers combined and has the number one social footprint among audio players, with seven times more followers than the next audio media brand, and the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit 茄子污污视频.com for more company information.